Gianguido Girotti has been apppointed as the chief executive officer of Nautor Swan and Bluegame, part of the Sanlorenzo Group.
He will take up the position from June 2026.
Nautor Swan and Bluegame will continue to operate autonomously in the sailing and motor yachting segments of the market.
Girotti is currently serving as deputy CEO of Group Beneteau and brings extensive international experience across the marine industry, spanning product development, brand positioning and global commercial expansion.
During his 11 year career at Beneteau, he has led the creation of new product segments and strengthened market presence across key international regions.
In his new role he will be tasked with overseeing the continued evolution of Nautor Swan and continuing to accelerate Bluegame’s innovations.
He will report to executive chairman Massimo Perotti.
New phase of growth
Tommaso Vincenzi will continue to lead Sanlorenzo’s Yacht and Superyacht Business Units.
Giovanni Pomati will continue to support Nautor Swan as brand senior advisor, focusing on developing its ClubSwan strategy.
Carla Demaria will step back from executive responsibilities, remaining on the Sanlorenzo board of directors and assuming the role of advisor to the chairman.
“We are entering a new phase of growth for both Nautor Swan and Bluegame – two brands with strong identities and significant potential,” said Perotti.
“Gianguido brings the experience, vision and complementary leadership required to guide them through this next chapter, while preserving the authenticity and spirit that defines each of them.”
Highly desirable brands
And he thanked Carla Demaria and Giovanni Pomati for their outstanding contributions.
Girotti added: “Nautor Swan and Bluegame are two highly desirable brands, each with a clear identiry, reputation for innovation and strong connection to their respective owner communities.
“Building on those foundations, these brands are now embarking on an exciting period of product development, providing an exciting opportunity to strengthen their positioning, expand global reach and deliver industry-leading innovation in a way that is true to their DNA.
“I look forward to working closely with the teams to unlock the next phase of growth for both brands, driving future value generation for the Sanlorenzo Group.”
