Luca Raumland has joined Lürssen as director of sales and marketing.
Luca has nearly two decades of international experience in the yachting industry, and brings a track record in brand building, strategic sales, and marketing to his new role.
He will work closely alongside Michael Breman, Lürssen’s long-time sales director, to ensure a seamless transition and continued excellence in client relations while also taking on the leadership of the marketing department.
“At Lürssen, we take succession seriously,” said Peter Lürssen.
“We have to make sure the future of the company is in good hands – and that means starting early enough to set up the right team.
Next generation
“Together with Luca and Timothy Hamilton, we are building the next generation of sales force that combines deep industry knowledge with fresh ideas.”
Michael added: “We are thrilled to welcome Luca to the Lürssen family. His expertise and energy will be of great value as we continue to deliver exceptional yachts and experiences to our clients worldwide.”
Luca’s career includes nearly eight years with Greenline Yachts, serving as the chief sales marketing officer last year, before stepping into the chief commercial officer position.
Luca is also the co-founder of GX Superyachts, Greenline Yachts’ large-yacht division.
Both Greenline Yachts and GX Superyachts are known for their hybrid yachts.
