Marine technology company Savvy Navvy expands in Australasia with the signing of an exclusive distributor deal with Paddy Wester.
Australia-based Paddy Wester will be the company’s exclusive Australian and New Zealand distributor.
Savvy Navvy is a navigation app sold via distributors and billed as the ‘Google maps for boats’.
“We’re delighted to sign our dealership with Paddy Wester knowing their wealth of expertise and network across Australia, New Zealand and beyond,” said Jacco Willemsen, Savvy Navvy global sales manager.
“We continue to see boaters and anglers moving away from traditional paper charts and costly chart plotters, embracing integrated navigation apps that put everything they need in the palm of their hand.
“This partnership, being the first app to get into dealers, supports not only the industry trend but also Savvy Navvy’s vision in getting more people to enjoy the water through safer and simpler navigation.”
Features of Savvy Navvy include smart routing to give users the optimal route and dynamic ETAs based on real-time data: departure time, chart information, weather conditions, tide, boat specifications and local regulations.
Having worked with electronic navigation for many decades, we see Savvy Navvy as the next step in electronic navigation for dealers
John McDonald
Points of interest, including marina information, marine services and local businesses are also shown in the app helping users plan their journeys both online and offline.
Paddy Wester is based on the Sunshine Coast, Queensland, and run by John and Jo McDonald.
“Having worked with electronic navigation for many decades, we see Savvy Navvy as the next step in electronic navigation for dealers,” said John.
“We’re pleased to be the only distributor offering dealers across Australia and New Zealand the opportunity to sell Savvy Navvy in the form of scratchcards.
“The scratch card format allows dealers to sell Savvy Navvy subscriptions as physical products, bridging the gap between traditional and digital navigation tools.”
