Montara Boats has selected MDS Brand’s ModelMixer Boat Configurator, MADIS AI Powered Website Solution and integrated CallersIQ CRM software to enhance their customer experience.
ModelMixer is a boat configurator for potential customers to design their perfect vessel providing a real-time visualisation of customised models in any environment – including a potential customer’s actual slip or marina.
MDS MADIS AI Powered Website provides a website that acts as a gateway for customer interaction, with features including inventory management with integration with major boat sales platforms for better exposure.
The MADIS AI content creation tool has been developed for easy promotion of current inventory using artificial intelligence for content creation.
And the MDS CallersIQ CRM software helps staff with organising and managing leads to connect via phone, email and text.
We are thrilled that Montara has selected us as their technology partner.
Amir Danaei, president and co-founder, MDS Brand
“We were very impressed with the solutions that MDS can offer a boat builder like Montara,” said Chris Owen, president, Montara Boats.
“By employing their ModelMixer technology, CallersIQ CRM and MADIS AI Powered Website Solution our customer’s experience is simplified, and our sales team is capable of easily and effectively helping new customers, while staying in touch with existing customers.”
He added: “We are especially excited to see the ModelMixer as that will give new customers a great sense of what their boat will look like and help them get excited about their time on the water on a Montara.”
Amir Danaei, president and co-founder, MDS Brand, said: “We are thrilled that Montara has selected us as their technology partner in customer service.
“We pride ourselves in offering streamlined and easy-to-use tools so that our boat builders can focus on what they do best, building and delivering high-quality vessels.”
