NMMA Canada is to receive more than $140,000 to help bolster the country’s recreational boating industry.
The funding is from Global Affairs Canada through its CanExport Associations program for the 2024-25 term and will be particularly used to support businesses in the global marketplace.
The amount is an increase of 50% compared to the contribution received last year, which NMMA Canada says highlights its continued commitment to the success and growth of our members on the international stage.
“Global Affairs Canada has been an integral partner of NMMA Canada and the Canadian marine sector for years, and we are thrilled to continue working with them in 2024 and beyond,” said Marie-France MacKinnon, executive director of NMMA Canada.
“This year’s substantial year-over-year increase in funding from the CanExport program will not only unlock new potential for our association members on the international stage but will also allow us to continue to promote Canadian marine products and expertise in key international markets — ultimately driving growth and opportunity for our industry.”
The contribution will support NMMA Canada’s participation in several international boat shows, including METSTRADE, Sydney International Boat Show, Genoa International Boat Show and Dubai International Boat Show.
The program is designed to support Canadian national industry associations and trade organisations to pursue new or expanded international business development activities related to commercial export for the benefit an entire industry.
