SACS Tecnorib has appointed Giacomo Caliterna as chief marketing officer.
In his new role, he will take on responsibility for the marketing strategies of the Group’s three brands, Pirelli Speedboats, Strider and Rebel.
He will take office at the end of April 2026 and will lead the development and coordination of the marketing plan, with the aim of supporting the company’s international growth and consolidating the positioning of the Group’s brands in the main markets.
Caliterna joins SACS Tecnorib from a career in the automotive industry, with the last seven years spent with the Ducati brand.
Over the course of his career to date, he has acquired skills in brand management and marketing project development at international level.
Maxi-rib segment
The appointment is part of SACS Tecnorib’s consolidation and growth path, which has expanded its presence in major international markets, with a particular focus on the US.
“I am excited to join SACS Tecnorib at a time of great evolution for the company, which poses significant challenges and just as many opportunities,” said Caliterna.
“The company, already a world leader in the maxi-rib segment, is aiming for healthy, forward-looking growth with a clear vision.
“I look forward to being able to contribute to the next phase of development, making my best support to overall growth through an integrated and innovative marketing strategy.”
Caliterna takes over from Nicola Antonelli, who took on the role of chief growth officer at SACS Tecnorib in January 2026.
In this position, Antonelli will lead the product development, marketing & business development areas.
