Online marketplace for boats and yachts, Rightboat, has partnered with AI powered brokerage operating platform YachtOne.
The collaboration merges Rightboat’s marketplace reach with YachtOne’s tools, including brokerage websites, CRM, AI-assisted buyer engagement and deal pipeline management.
YachtOne was founded by marine industry veteran Garrett Schwartz and tech expert Domagoj Lalk Vidovic who point out that digital operations for many brokerages are still fragmented across websites, inventory feeds, lead sources and CRMs, which slows response times and makes it harder to turn online demand into pipeline.
The new partnership is designed to eliminate these fragmented systems by connecting marketplace exposure and buyer demand with CRM workflows and sales pipeline management into a unified operating environment.
Simple, practical connections
“The industry needs simple, practical connections that help brokers get their listings seen, capture buyer demand and follow up faster,” explained Ian Atkins, Rightboat chief executive officer.
“Rightboat brings the audience and marketplace scale. YachtOne brings the operating platform.
“Together, we help brokers turn traffic into leads, leads into pipeline and pipeline into sales.”
The companies are also exploring further connectivity options, including webhook integrations that would allow Rightboat leads to flow directly into YachtOne’s CRM and deal pipelines.
“YachtOne was built from inside the brokerage world, so we understand where brokers lose time, leads and momentum,” said Schwartz.
“Partnering with Rightboat connects our platform to a global marketplace with serious buyer reach, helping brokers move to action without stitching together five different systems.”
Atkins added: “This is about moving from marketplace exposure to a true sales engine.”
