Finnmaster Boats has reunited with Mercury Marine with a renewed OEM supply and partnership agreement.
As part of the agreement, Finnmaster, Husky and Grandezza outboard powered boats will now be available with the Mercury’s L4, V6, V8, V10 and V12 outboard engines and pre-rigging.
Finnmaster Boats will transition from its previous distribution collaboration and take charge of its own global sales and marketing efforts with a dedicated in-house team.
“Finnmaster has a rich history of partnering with Mercury Marine already during the early years of its journey,” said Finnmaster Boats chairman of the board, Jari Löfroos.
“Along the years, we have closely followed the product development of Mercury Marine and witnessed them taking the lead in the outboard engine industry.
“For Finnmaster Boats, continuous innovation and best possible boating experience is very important.
For Finnmaster Boats, continuous innovation and best possible boating experience is very important.
Jari Löfroos
“The modern range of Mercury outboards, with their class leading power, fuel economy and the comfort of lowest engine noise levels, along with the dependability of the products gave us the confidence that it was time to re-establish a global partnership with Mercury Marine.”
Mercury Marine EMEA OEM channel director, Jussi Sepponen added: “Finnmaster Boats has been one of the leading recreational boat manufacturers in North Europe since the 1990s.
“We at Mercury Marine are very proud to re-establish this important partnership.
“During the recent years, we have received a lot of requests from Finnmaster’s global base of dealers and boat owners to offer Mercury outboards to Finnmaster, Husky and Grandezza boats.
