Boats Group has renewed its long-standing partnership with United Yacht Sales, extending the company’s collaboration through to the end of 2027.
United Yacht Sales, one of the the world’s largest yacht brokerage, operates a global network of more than 250 brokers across 25 offices.
Boats Group is a digital marketplace for buying and selling boats and will provide United Sales brokers with access to its marketplaces.
“United Yacht Sales was built on the belief that brokers succeed when they are supported by the strongest platforms, widest exposure, and best tools available,” said Brian Boettler, CEO of United Yacht Sales.
Connecting brokers with buyers
“Boats Group consistently delivers on that promise by connecting our brokers with qualified, in-market buyers at scale, helping us better serve our clients and move yachts more efficiently.”
“United Yacht Sales been a leader in the industry for many years,” said Andreas Madsen, chief revenue officer of Boats Group.
“They choose Boats Group because our focus is the same as theirs: measurable performance, real buyer demand, and long-term broker success.
“This renewed partnership reinforces our commitment to investing in the tools, reach, and insights that help United’s brokers grow their business.”
Boats Group includes Boat Trader, boats.com and YachtWorld.
