Shock WBV has appointed Andrew Hughes, MD of Loki Dynamics, as business development director.
Additionally, Loki Dynamics has been appointed as the global sales agent for all WBV products and services.
The partnership will combine WBV’s engineering experience and shock mitigation product line with Loki Dynamics’ sales and marketing background.
The collaboration is aimed at strengthening WBV’s position in the marine shock mitigation sector, introducing new product lines and delivering integrated systems.
Shock mitigation
Beyond the maritime sector, WBV and Loki Dynamics also plan to expand into land-based transportation.
“This collaboration enables SHOCK WBV to take a leading role in shock mitigation, both at sea and on land,” said Shock WBV MD, Graham Brown.
“With Loki Dynamics’ industry focus and expertise, we can better serve our existing and future customers by delivering tailored solutions to meet their specific needs.”
Dan Henderson, MD of Shock WBV’s parent company, Sea Sure, added: “Appointing Loki Dynamics as the global sales conduit for WBV not only strengthens our commercial reach but also allows our team to concentrate on the design, manufacturing, and assembly of WBV products at our Hampshire, UK facility.”