Online boat sales marketplace Rightboat has appointed Charlie Jefferson as vice president of sales, OEM and dealer markets.
Charlie joins the company with more than 18 years of industry expertise and a reputation for strategic leadership and client success.
Since 2007, he has worked with global marine manufacturers, dealers, and brokers to align their business objectives with advanced digital marketing solutions.
His background includes leadership roles in consulting, client development, and data-driven advertising technologies.
“Charlie’s arrival is a game-changer for Rightboat,” said Ian Atkins, CEO of Rightboat.
Charlie’s arrival is a game-changer for Rightboat.
Ian Atkins
“I first met Charlie in Seattle way back in 2007, when he joined boats.com. He made an early impression and his career growth has been impressive ever since.”
Charlie’s first project will be launching Rightboat’s new OEM product suite. As VP of sales, he will lead Rightboat’s initiatives for OEMs and dealer networks, focusing on building long-term commercial partnerships and delivering scalable growth solutions.
His appointment supports Rightboat’s broader vision to modernise the marine sales industry and meet demand from both manufacturers and dealers for digital marketplaces.
“I am honoured and enthusiastic to join Rightboat’s leadership, recognising its immense potential for transformative expansion in the global marine market,” said Charlie.
“The boating sector, like the automotive industry before it, is ripe for digital innovation and diverse online marketplaces.”
