Cruisers Yachts has made key leadership appointments with Matthew VanGrunsven appointed director of business development, and Sarah Long director of marketing.
Both will play vital roles in driving brand growth, expanding business opportunities, and enhancing customer engagement.
As director of business development, Matt will focus on expanding dealer and industry relationships, identifying new growth opportunities, and driving initiatives to further strengthen the Cruisers Yachts brand.
In her new role as director of marketing, Sarah lead all marketing efforts for Cruisers Yachts, ensuring the brand continues to grow its presence in the luxury yacht market.
Their contributions will enhance our brand, strengthen dealer relationships, and drive customer demand.
Mark Pedersen
Sarah joins Cruisers Yachts with experience in brand strategy, digital marketing, and customer engagement.
“We are excited to have Matt and Sarah take on these leadership roles at Cruisers Yachts,” said Mark Pedersen, president of Cruisers Yachts.
“Matt’s expertise in business development and Sarah’s strategic marketing leadership will be key drivers in the continued growth of Cruisers Yachts.
“Their contributions will enhance our brand, strengthen dealer relationships, and drive customer demand.”
Both Matt and Sarah will work closely with internal teams, dealer partners, and industry stakeholders.
