Saxdor Yachts has appointed Keith Miller as vice president of North American sales.
Based in Sarasota, Florida, he will report to CEO Erna Rusi and will play a pivotal role in strengthening Saxdor’s market presence in the region.
Keith joins Saxdor having previously served as the South-East USA regional manager for Sea Ray boats, part of Brunswick Corporation, where he managed the Sea Ray business with MarineMax.
His knowledge of the marine industry as well as his understanding and personal relationship with MarineMax’s operations will be invaluable assets to Saxdor.
In addition to his professional expertise, Keith is an avid boater and holds a US Coast Guard 100-ton captain’s license.
“We are thrilled to welcome Keith to the Saxdor team,” said Erna. “His deep familiarity and passion for the marine sector make him the perfect fit to lead our brand’s presence in such an important market.
“We look forward to working with him as brand representative in the US to further develop the connection between our dealer, the shipyard and customers.”
