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New Florida showroom for Boateka

Boateka, part of Brunswick Corporation, has opened its newest showroom in the Tampa Bay region, one of the top boating markets in the US.

Boateka’s newest location features a 22,000sqft showroom and joins its flagship location in Merritt Island, Fla., which was established in 2021, and its recently announced location in LaGrange, Georgia, which opened in early 2024.

The new Tampa Bay location will offer a mix of popular models. 

“This new location represents another important milestone as we expand the Boateka brand and engage one of the most active boating communities in Florida,” said Brenna Preisser, president, business acceleration, Brunswick Corporation.

“We look forward to further serving the Tampa Bay market by offering a pathway to certified pre-owned boats with a warranty.” 

Boateka specialises in direct-to-consumer pre-owned boats sales through its digital platform and dealership model.

“Understanding the opportunities and the Tampa Bay market, we are ecstatic to expand the Boateka brand and better serve the community through our mission of creating a seamless pre-owned boat buying experience,” said Robbie Caron, retail director, Boateka.

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