Honda Marine is partnering with the Lombardy based Zar Formenti shipyard on the launch of a new RIB brand.
Naxos RIBs have been designed by Carlos Vidal and include the Naxos 19 and the Naxos 23 which will debut at boot Düsseldorf 2026.
The partnership agreement means that units featuring factory-installed pre-rigging systems will be powered by Honda Marine outboards.
The partnership will also include marketing efforts using mutual sales networks and a series of coordinated co-marketing activities such as exclusive events, and a joint presence at international trade fairs.
We are proud to link the Honda Marine name to an ambitious project such as Naxos.
Francesco Pichelli
“We are proud to link the Honda Marine name to an ambitious project such as Naxos,” explained Francesco Pichelli, head of sales Europe at Honda Marine.
“Zar Formenti’s philosophy aligns perfectly with our pursuit of technical perfection.
“Together, we offer a package that represents the ideal synthesis of Italian design and cutting-edge engineering.”
Piero Formenti, owner of Zar Formenti, added: “With Naxos, we aim to reach a new audience while maintaining the core quality values that have made Zar world-renowned.
“Choosing Honda as our motorisation partner was a natural decision, based on shared extremely high-quality standards and an extensive service network across Europe.”
