Beneteau Group order intake rebounded in its third quarter of 2025 giving the Group a revenue of €171 million, up 33% following a 27% decline in the first half.
Revenue is expected to reach around €300 million in the fourth quarter compared to €298 million in Q4 2024, and profitability is expected to return in the second half of the year.
“In a market environment that remains challenging, the strategy of accelerating new model launches is paying off,” explained Bruno Thivoyon, chairman of the board of directors of the Beneteau Group.
“Order intake, which has been significantly higher since the beginning of the year, is now once again exceeding sales levels.”
In a market environment that remains challenging, the strategy of accelerating new model launches is paying off.
Bruno Thivoyon
He added: “With dealer inventories returning to normal, this shift in sales momentum will translate, as expected, into a gradual recovery in revenue growth over the coming quarters.
Sales performance in Q3 varied by business segment with sales increasing by 23% in the Engine division, despite deliveries being impacted by inventory reductions of over €30 million in the third quarter of 2024.
In the Motor Yachting segment, sales of Prestige brand multihulls continued their strong growth, while the Beneteau Swift Trawler 54, launched at the 2024 Cannes Yachting Festival, also contributed to the overall momentum of the range.
In the Dayboating segment, sales primarily benefited from the success of larger models such as the Jeanneau Merry Fisher 1295 and the new Wellcraft 38 T-Top.
Recovering market
In the Sailing division, revenue declined by 36%, still hampered by a slowdown in demand from professional charter companies (-47%) and by a continued wait-and-see approach in the monohull sailing segment, where deliveries were halved during the quarter.
In the multihull segment, new models such as the Lagoon 43, the Excess 13 and the Lagoon 38, helped to revitalise a recovering market.
By geographical area sales in North America increased 8%, primarily in the dayboating segment.
However, demand for sailboats and motor yachts in the US, however, remained affected by tariffs of nearly 15% and unfavourable exchange rate fluctuations between the euro and the dollar, which increased the price of boats imported from Europe.
Return to sales growth
In Europe, there was a decline in demand in some countries such as France, however, the launch of new models is revitalising demand across all segments.
Group Beneteau anticipates a a gradual return to sales growth in the coming quarters with order intake exceeding sales.
The Group is also continuing its development in services and recently acquired BMS to better support owners throughout the lifecycle of their large units.
In the United States, the challenging situation in the dayboating sector has not yet allowed Your Boat Club (in which the Group holds a 49% stake) to recover its profitability.
