Group Beneteau has confirmed a return to sales growth in 2026 and expects full-year revenues to increase significantly.
The announcement was made as the Group released its fourth quarter 2025 revenues which were down around €20 million due to the impact of customs clearance timeframes in the US.
Excluding this impact, the Group says sales would have been stable at constant exchange rates over the period, confirming the turnaround in business.
Second-half year sales decreased 5%, reflecting a upturn compared with the 27% contraction recorded for the first half of the year.
Full-year revenues came to €848.6m, down 17% at constant currency, reflecting a boat market that continued to be penalised by the macroeconomic context throughout the year.
In a challenging market context, the strategy to accelerate our product launches has delivered results.
Bruno Thivoyon
Following an inventory normalisation phase within the distribution networks during the first half of the year, the launch of new models boosted sales to dealers in the second half of 2025, in both Europe and the Americas.
“In a challenging market context, the strategy to accelerate our product launches has delivered results,” explained Bruno Thivoyon, Groupe Beneteau chief executive officer.
“The 23 new models presented at the latest shows have received a very positive response from boat users.
“Our order intake levels therefore show strong growth, supporting the turnaround in business over the second half of 2025.”
Weak customer demand for monohulls
The Sailing business, which accounted for 44% of the Group’s boat sales in 2025, contracted by 26.6% over the full year.
This activity was penalised in particular by weak end-customer demand for monohulls, as well as a marked slowdown in business with charter professionals.
In the multihull segments, the three new catamarans presented at the Cannes Yachting Festival, the Lagoon 38, Excess 13 and Lagoon 82, helped increase second-half sales (-5% in H2 vs. -31% in H1).
The Motor business, representing 56% of the Group’s boat sales, recorded a 9.8% drop in revenues over the full year.
This trend reversed in the second half of the year (+1% at constant currency vs. -19.5% in H1).
Sales increase in H2
In the Dayboating segments, the upturn in business for the American brands, which began at the end of 2024, continued throughout the year.
Demand from professional charter firms saw the most significant slowdown (-38%), particularly in Greece, a trend linked to the end of certain subsidy programs.
In Europe, following a marked first-half contraction (-26.9%), sales picked up again over the second half of the year (+2%).
The French market’s weakness was largely offset by the good sales trends seen for the Motor Yachting segments in Italy.
Consumer confidence
In North and Central America, business was impacted by the economic uncertainty weighing on consumer confidence levels.
In the Dayboating segments, the rebound in sales for the American brands (+18% at constant currency) helped mitigate the slowdown in sales from Europe, affected by the weaker dollar and the introduction of tariffs in the United States.
The Group has observed encouraging signs at the shows, particularly the Paris Nautic Show and boot Düsseldorf, where sell-out sales picked up again significantly compared with previous seasons.
