FPT Industrial has signed a distribution agreement with Anadolu Traktör Makina as its official distributor for Turkey.
The Istanbul-based company, part of Yücesan Group, dates back to 1959.
The company is already an authorised spare parts dealer and will now be responsible for sales and service in the on-road, off-road and power generation segments.
“Turkey has long been a market we have been particularly focused on. The inclusion of Anadolu Traktör Makina in our distributor network is a strategic step towards further strengthening the brand’s presence in the country,” said Andrea Arcuraci, head of sales EMEA dealers at FPT Industrial.
“With this addition, we will be able to stand alongside our customers even more, better meeting their needs and requests, whatever segment they operate in.”
Turkey has long been a market we have been particularly focused on.
Andrea Arcuraci
Refik Yücesan, vice president of Yücesan Group, added: “We are proud to open this new chapter with FPT Industrial, and we are ready to support them in addressing the needs of Turkish customers, both existing and new.”
Turkey represents a strategic market for FPT Industrial, with a rapidly growing engine sector for industrial, on-road and off-road applications.
Anadolu Traktör Makina will provide local support and engines, ranging from compact engines to high-performance solutions.
“The inclusion of Anadolu Traktör Makina in our distributor network is a major milestone in reinforcing our commitment to top-tier customer service in Türkiye, offering a tailored MyFPT portfolio of products and services designed to meet the specific needs of each customer,” said Marcello Siano, head of FPT Industrial customer service EMEA commercial.
FPT Industrial is an Iveco Group brand that designs, produces, and sells powertrains and solutions for on- and off-road vehicles, marine and power generation applications.