BRP has agreed to sell the assets of its Manitou pontoon brand to members of the Marcott family, owners of Bentley Pontoons.
The organisations have entered into a definitive agreement for the Marcott family to acquire the Manitou brand based in Lansing, Michigan.
The transaction follows BRP’s decision to sell its marine businesses to concentrate on its core powersports activities, aimed at enhancing its position for long-term success.
Manitou boats will continue to be built at the Lansing facility.
“Today marks another key step in our process to sell our marine businesses,” said José Boisjoli, president and CEO of BRP.
“I am proud of the strong foundation we have built for Manitou and I sincerely thank all employees and dealers for their commitment and resilience over the years. I wish them the very best in this next journey.”
The Marcott family has a track record in the pontoon industry and understanding of the business, and says it is excited about this new chapter.
We are committed to ensuring the continuity of the Manitou brand.
Dennis Marcott
“We are committed to ensuring the continuity of the Manitou brand and we intend to further its reputation for performance, quality and service within the industry, while continuing to support dealers’ needs and success,” said Dennis Marcott.
“We will keep building Manitou boats in the existing Lansing facility, and are looking forward to welcoming talented employees as part of the team.”
The transaction is expected to close during BRP’s third quarter of fiscal 2026.
Until then, BRP and the Marcott family will work in collaboration to ensure a smooth and successful transition for all parties involved.
The announcement follows the sale of Alumacraft, which was finalised during the second quarter of BRP’s fiscal 2026 as expected, and the agreement for the sale of the Telwater business, that is still subject to customary closing conditions.
Bentley Pontoons’ manufacturing hub and headquarters are based in Lexington, South Carolina.
