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Azimut expands in APAC region

Azimut is expanding in the Asia-Pacific (APAC) region with the appointment of two new dealers, Europa Yachts in Indonesia and Short Marine in Australia.

The partnerships will span China, Vietnam, the Philippines, Thailand, Taiwan, Hong Kong, Singapore, and Japan.

“With these new appointments, we are not only expanding our footprint but also enriching the strength of our network,” said Enrico Chiaussa, Azimut chief commercial officer EMEA-APAC.

“Azimut now boasts the most comprehensive dealership presence in the Asia-Pacific region, and this milestone reflects our strategic vision of pairing world-class products with localized excellence.”

Europa Yachts will cover all aspects of the business: sales, marketing, after-sales, customer service, and technical maintenance, bringing to Indonesia a proven operational model, with a dedicated team ready to assist Azimut owners.

Azimut now boasts the most comprehensive dealership presence in the Asia-Pacific region.

Enrico Chiaussa

“We are honoured and excited to bring Azimut Yachts back to Indonesia.

“By combining the Indonesian deep market knowledge and connections with Thomas’s expertise and the strong foundation of Europa Yachts, we are confident this partnership will deliver exceptional results and elevate the yachting experience in the region,” said Europa’s Alvin Gozali.

“Azimut is by far the leading yacht brand in our country and we will do our best in order to solidify this leadership and welcome new Clients in the Azimut world.”

Short Marine, based in Sydney, will use its technical experience and community ties to promote the Azimut experience in the country.

High-net-worth

The goal of the new partnership is to strengthen Azimut’s presence in the country which is seeing a growth in high-net-worth and ultra-high-net-worth individuals.

“We are thrilled to announce our new partnership with Short Marine, who will now be the point of contact for all the Azimut Yachts clients in Australia,” said Murry Offord, head of asset management at Balmain Asset Management.

“This collaboration marks an exciting new chapter for Azimut in the region, combining Balmain’s solidity in establishing import operations in the Australian market with Short Marine’s outstanding reputation and deep understanding of the Australian marine market.”

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