Asis Boats USA, which operates as Ocean Craft Marine, is to establish new American manufacturing headquarters in Horry County, South Carolina.
The $10.8 million investment is set to create 93 new jobs, with operations expected to be online by the end of 2026.
Asis Boats is currently headquartered in Dubai and specialises in manufacturing advanced rigid inflatable boats, amphibious platforms, aluminum military craft and professional maritime vessels used globally by navies, defense agencies, rescue services and government entities.
The new operation, to be located in the Bucksport Marine Park in Conway, will serve as its American headquarters for boat manufacturing.
The Coordinating Council for Economic Development approved job development credits related to the project.
This investment is not only about building boats — it is about building a family, a community and a future together.
Roy Nouhra
“We are honoured to bring our craft, our technology and our purpose to Horry County,” said Asis Boats and Ocean Craft Marine president Roy Nouhra.
“This investment is not only about building boats — it is about building a family, a community and a future together.”
He added: “As the United States strengthens its inland defense manufacturing capabilities, we are proud to play a role in that national mission.
Advanced manufacturing
“South Carolina will become a home for our people, our innovation and our commitment to those who safeguard our nation.
“We look forward to growing roots here, hand in hand with the community, and building vessels that will serve and protect around the world.”
The decision to locate the new HQ in Horry County is being seen as a big win for the area, attracting high-quality jobs in advanced manufacturing which are set to support graduates of Horry-Georgetown Technical College’s boat building programme.
Asis Boats has been manufacturing a range of craft since 2005 using marine grade aluminium and fibreglass.
