Monday, June 17, 2024
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Axopar extends its Asian presence

Axopar Boats is extending its presence in the Asian market with the appointment of Simpson Marine as its official dealer in Indonesia.

Finnish brand Axopar is celebrating its ten year anniversary in 2024, and has a diverse range of models, including the award-winning Axopar 22, the new Axopar 29, the Axopar 37 and the flagship 45 range, catering to a wide array of boating enthusiasts including the day boat market segment.

“The appointment of Simpson Marine as Axopar’s official dealer in Indonesia opens up a world of opportunities,” said Richard Allen, COO of Simpson Marine Group.

“Axopar’s unique design, versatility and performance, combined with Simpson Marine’s expertise and strong presence in Asia, will undoubtedly create a powerful synergy.”

He added: “We are excited to see the potential of Axopar in Indonesia, the world’s biggest archipelago, with over 17,800 islands to explore and an ideal location for the adventure seeking boat owners sharing the Axopar ethos.”

Johan Holm, Axopar’s head of sales, added: “We are excited to welcome Simpson Marine as our newest dealer in South-East Asia, covering and serving the beautiful waters in picture-perfect Indonesia.

“Asia is an important, growing market for Axopar and the appointment of Simpson Marine will further strengthen Axopar’s presence there.”

The Axopar fleet will be available in Jakarta starting from June 2024 with a series of activities planned for customers.


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