Harken has promoted Emanuele Cecchini to the position of commercial director of its European, Asia-Pacific, Middle East, and African operations.
The role is in addition to Emanuele’s current position as commercial director of Harken Italy. Emanuele joined Harken 18 years’ ago with seven years in his current role.
“I’m confident that having Emanuele in his new role within this revised organisational framework will support and improve Harken’s growth process as a dynamic presence in each area worldwide,” said Matt Malec, Harken COO.
The promotion formalises Emanuele’s role in developing and organising key commercial strategies in marine and safety and rescue markets and succession plans in non-Harken owned distribution settings.
He will continue to work closely with Harken managing directors to support their key initiatives, and support channel managers in the development of key accounts.
As the commercial world continues to change, his role will enhance coordination and communication ensuring Harken is developing the right strategies to fuel multi-channel growth.
After graduating from the Architectural University of Rome, Emanuele was a professional sailor for ten years before joining Harken as an Italian sales manager in 1996.
After leaving the company in 2007 to serve as a commercial leader in series build and custom boat manufacturers, he returned to Harken in 2017 taking on the role of commercial director of Harken Italy.
“We’re headquartered in North America, but the markets outside North America are critically important for our long-term success,” said Bill Goggins, Harken CEO. “Emanuele understands this as well as anyone at Harken.
“He’s a great leader with a genuine desire to serve our customers. We’re confident in his abilities and wish him great success in his new role.”
