Patrick Industries has debuted The Experience, a collaborative digital design studio that enables customers to bring their ideas to life and prototype them at full scale.
The Experience is located at Patrick’s Design Center and Showroom in Elkhart, Indiana, and has been set up to create a collaborative design environment.
Patrick Industries will work with OEMs and other customers in the RV, marine, powersports and housing markets to take products from concept to completion.
“The Experience reflects our commitment to enhancing customer service, value and our partnership through innovation and forward-thinking excellence,” said Andy Nemeth, chief executive officer.
“This immersive and collaborative environment represents an exciting advancement in how we showcase Patrick’s products and capabilities, including new product development and our growing suite of full solutions, while strengthening our position as a differentiated partner.”
This immersive and collaborative environment represents an exciting advancement in how we showcase Patrick’s products and capabilities.
Andy Nemeth
At the heart of The Experience is a 50-by-14ft LED virtual reality screen, designed and installed by Patrick’s Progressive Group, one of its independent brands.
The display was built to showcase full-size RVs, boats, side-by-sides and other products within the outdoor enthusiast and housing markets at 1:1 scale with ultra-high resolution and colour accuracy.
The Experience allows designers and customers to adjust features such as materials, colours and finishes, floorplans and lighting.
Digital-first space
The Experience also marks the debut of Patrick’s Digital Twin process.
Patrick’s design team will digitally scan physical materials and products prior to transforms them into three-dimensional virtual replicas.
“We recognise that our industries are evolving beyond traditional design methods and we have set out to create a smarter, more efficient and cost-effective way to develop and design for today’s customer,” explained Jeff Rodino, president.
“Patrick is proud to be an industry leader in offering this collaborative, digital-first space where creativity, speed and precision converge to enhance the value we can deliver to our customers.”
